Newcastle to Bring an End to Wonga Sponsorship as Toon Army Begin New Era Under Rafa Benitez

Published on: 19 July 2016

"?Newcastle United are set to bring an end to their sponsorship deal with payday loan company Wonga as the club begin their search for prospective new clients.


"?According to the Mirror, the four-year deal with Wonga comes to a close next summer and it is reported that the Toon Army will not seek to renew the contract.

The black and white stripes that adorn the Newcastle shirt has carried the Wonga sponsorship for the last three years as part of a package worth £24m.


Following the deal it was announced that the financial gain of the deal would see the Magpies competing at the top end of English football, with a large amount of money being invested in the youth academy.


Further claims were made about the deal, stating that the money gained from the investment would be used to buy back St James' Park following Mike Ashley's decision to brand it as the Sports Direct Arena.


Newcastle now find themselves in the second tier of English football, after succumbing to relegation in 2016-17 and the deal has not been without controversy either.

Receiving widespread criticism from politicians and fans alike, campaigners have branded the company as a 'legal loan shark'.


The loan company were accused of using the working class game of football to target the poorest fans into taking out high interest short-term loans.


Meanwhile, the recently departed Papiss Cisse initially refused to wear the famous striped shirt following the announcement of the deal due to his religious beliefs.

However, it appears that Wonga will remain on the club's shirt until May 2017 at the very latest, while the club have been seen to be producing shirts without the sponsor's logo on it already this summer.


A summer camp organised by the club's foundation and manager Rafa Benitez saw the club distribute children with strips without a sponsor.


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