Atletico backing for Julian Alvarez grows despite empty shirt shelves

Published on: 04 September 2026

A club shop at Atletico de Madrid’s stadium is currently not selling a single football shirt bearing the name of striker Julian Alvarez, according to The Touchline.

The absence has attracted attention because of the uncertainty that has surrounded the Argentina forward in recent weeks. No explanation has been given for why Alvarez shirts are unavailable in the stadium store, but the situation has been noted against the backdrop of speculation over his future in Madrid.

Alvarez considered leaving Atletico de Madrid during the summer. Barcelona were interested in signing him, but Atletico refused to allow the striker to move to the Catalan club. A possible transfer to Arsenal was also discussed, although Alvarez himself rejected that option.

The forward’s position at Atletico has therefore been the subject of increased attention, with the lack of shirts in the club shop adding another detail to the continuing discussion around his future. The report from The Touchline does not state whether the absence is connected to transfer plans or to a separate issue involving the store.

Atletico manager Diego Simeone has, however, indicated that Alvarez remains part of his immediate plans. Simeone previously said he was counting on the striker for the team’s next match against Athletic, which is scheduled to take place tomorrow, 5 September.

That public backing suggests Alvarez remains under consideration for Atletico’s forthcoming fixture, despite the recent transfer speculation and the decision by the club shop not to stock shirts with his surname at present.

The developments have left two contrasting signals around the striker. Atletico declined to release him to Barcelona, while Alvarez chose not to pursue the alternative involving Arsenal. At the same time, supporters visiting the stadium shop cannot currently buy a shirt displaying his name.

The original report does not provide further information about the shop’s stock, including whether Alvarez shirts were previously available or when they might return. It also does not claim that the lack of shirts confirms a transfer is imminent.

For now, the clearest indication of Atletico’s sporting intentions has come from Simeone. The manager has said he expects to rely on Alvarez against Athletic, placing the striker in the club’s plans for the match despite the questions raised by events away from the pitch.

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