West Brom have ended their chase of Nigeria international, Odion Ighalo as Baggies Coach Tony Pulis claims Watford are asking for too much money on the out-of-form striker.
The Baggies have opened talks with the Hornets about the possibility of signing the27-year-old this January but that move has seemingly hit the rocks.
Pulis is eager to use the £12million Albion gained from selling Saido Berahino to Stoke last week to buy another player.
On their part, Watfordhaveagreeda £2.3mdeal to sign former Birmingham City striker Mauro Zarate from Fiorentina.
His arrival is believed to be paving the way for Ighalo's departure, with Hornets boss Walter Mazzarri happy to let the Nigerian leave.
But Pulis said Watford's hardball negotiations had put the Baggies off so far.
"I think Watford want too much so I don't think we'll be in that one," he said.
Ighalo’s future has been up in the air lately,with the striker struggling for form, scoringjust once in the Premier League this term, and it was believed he was headed to China.
He had rejected a move to the Far East last year, and there were reports there were still interest in him from the Asian country.